In this tutorial, we’ll be teaching you a practical guide in bulk content creation using two platforms:
Be sure to sign up for each tool to follow along and learn how you can publish 500 articles in less than two hours.
Harnessing the power of Copy.ai Workflows and Zapier integration brings a ton of benefits to your content marketing strategy.
Let's highlight the key reasons why is this approach so useful:
Long-tail keywords are extremely specific phrases that people search for. They typically have lower search volume, but with higher conversion rates as they cater to a more precise audience.
By generating and publishing a high volume of articles, you automatically increase your chances of ranking for a variety of these long-tail keywords.
This strategy, combined with the right SEO practices, can significantly boost your organic search traffic.
Programmatic SEO refers to the process of automating keyword research and content creation to rank for a large number of keywords.
With Copy.ai Workflows and Zapier integration, you can easily scale this process. You can systematically create content around a large set of keywords. In doing so, you’re not only saving manual effort but also efficiently improving your website's visibility on search engines.
Remember, both these strategies contribute to enhancing your digital footprint and driving more targeted traffic to your site.
Investing in these could mean a considerable uptick in organic reach, conversions, and ultimately, business growth.
Before diving into content creation, identifying the most effective keywords for your domain is crucial.
Keyword research helps you understand what your target audience is searching for and how you can rank for those queries.
In this section, we will guide you through using SEMRush, a powerful tool for this process, to discover low-difficulty keywords you can target.
SEMRush provides a wealth of information for each keyword, including its difficulty level.
Low-difficulty keywords are typically easier to rank for, making them excellent targets for your content strategy. Here's how to find them:
1. Use the Keyword Magic Tool: Start by entering your topic into SEMRush's Keyword Magic Tool.
2. Filter by Keyword Difficulty: In the filter menu, you can set the Keyword Difficulty to the easy keywords (0-30%).
3. Save the keywords you want: Add the keywords you want to target to a list. We will use the export of this list later in the next step.
With this list of low-difficulty keywords, you're now equipped to strategically create content that caters to specific search queries relevant to your domain.
The next step is leveraging the power of Copy.ai Workflows for efficient and effective content creation and publication.
A solid content marketing strategy begins with proper SEO content research. With AI-powered tools like Copy.ai Workflow, this process becomes a whole lot easier.
You can use the SEO Content Brief Workflow to conduct thorough SEO content research.
When you input a keyword into the workflow, it constructs a comprehensive content brief that can greatly assist in your content creation process. The resulting content brief includes potential questions your readers might be looking to answer, catchy titles, an effective content outline, an SEO-friendly slug, and an engaging meta description
The SEO Content Brief Workflow operates by scanning the Search Engine Results Page (SERP) for the inserted keyword and extracts key data.
More specifically, it scrapes the top three ranking websites. For each of these websites, the algorithm extracts headers (h2s) along with other relevant information, providing a rich pool of data.
The workflow then uses all this information to create a Search Engine Results Page (SERP), powered by insights to draft a content brief that can guide your writing. With the right keyword input, this workflow can equip you with a wealth of information, optimized to gain higher visibility in search engine rankings.
Imagine having an AI assistant by your side, conducting smart SEO content research at lightning speed.
That's what you get with Copy.ai Workflow. Its ability to create an SEO Content Brief is a game-changer in the realm of content marketing.
Now that you have a list of low-difficulty keywords from SEMRush, it's time to use them in the SEO Content Brief Workflow to kickstart your content creation process. Here are the steps to follow:
1. Preparation: Export your keyword list from SEMRush. Make sure they're in a format (like CSV) that you can easily upload into the SEO Content Brief Workflow.
2. Install the SEO content brief workflow: Click this link, and install the workflow by clicking “Try this Workflow.”
3. Upload to Workflow: Navigate to the Table view in the workflow. Click on the “Import CSV” button. Follow the prompts and select your keyword file for upload. Map the correct field from your CSV.
4. Run the workflows: Once you've successfully uploaded your keywords, you can run each row manually or click “Run All” to run all the rows at once. It will start to create a unique content brief for each keyword loaded into the system.
By uploading your keyword list into the SEO Content Brief Workflow, you leverage two powerful tools to streamline your SEO content creation.
This method serves to ensure that every article you produce is targeted, optimized, and in line with your SEO strategy: less guesswork, more results.
After generating SEO content briefs for your chosen keywords, the next step is to convert those briefs into blog posts. Here, we'll be using the Write SEO Blog Post workflow.
Once you’ve completed these steps, you've successfully added your content briefs to the Write SEO Blog Post Workflow.
From here, the workflow will generate SEO-optimized blog posts based on your briefs and keywords, creating an efficient pipeline for your content creation process.
In the next section, we'll look at how to automate the publication of these blogs through Zapier and Webflow!
Here are the steps you need to follow:
And that's it!
This setup creates a pipeline from Copy.ai to your CMS via Zapier, enabling you to push content to your CMS each time a Write SEO Blog Post workflow is run on Copy.ai.
Now that your pipeline from Copy.ai to your CMS via Zapier is set up, it's time to fully automate your content creation. This involves importing your list to the Write SEO Blog Post Workflow and running them.
Here's how to do it:
By diligently following these steps, you've set up an automated blogging pipeline: from keyword research to SEO content brief creation, blog post generation, and finally, publication.
This pipeline not only saves time and reduces manual work but also ensures that your content is SEO-friendly, helping you to rank better on search engines.
Succeeding in today's fast-paced social media landscape demands consistent and engaging content. It's about maintaining an active presence across all your social media channels.
That's where the use of a reliable social media strategy becomes unavoidable.
But what if we told you that there's a more exciting, creative, and efficient way to generate your social content?
You can build a workflow that takes your blog post content and transforms it into quality content for any of your social platforms. And strengthening social signals is a known factor to improving SEO, which is how social posts are seen as a way to boost organic traffic.
To use this tool's full potential, you only need to follow three steps:
Step 1: Describe the workflow. Write a prompt in Chat about the kind of content transformation you're aiming to build.
Step 2: Review and refine. Take a glance at the social media content that #Chat to Workflows has created for you. Make the necessary tweaks to fit your brand's personality and message.
Step 3: Generate at scale. Add the Workflow to your library and let it start creating content in bulk for you.
For a more detailed breakdown, you can use the following tutorial: How to Generate Social Media Posts from Any Blog Post.
Or follow along with the tutorial below:
The ability to create a diverse array of social media posts from a single blog article is invaluable. And having the ability to do it with a single bulk upload? That's where the real magic happens.
It's like having your very own social media marketing team at your fingertips, working round the clock and writing content to bolster your social media presence.
Above all, Workflows could be your solution for bulk creating content, freeing up valuable time to focus on other aspects of your business. You can then dedicate your time and resources saved to more strategic tasks, such as audience analysis, campaign planning, or refining your overall marketing strategy.
Finally, be sure to organize all of this generated content in an efficient content calendar.
This will allow you to schedule posts across multiple social media platforms automatically. Regular updates ensure your followers remain connected, engaged, and ready to interact with your new content.
Creating an automated SEO content pipeline by integrating SEMRush, Copy.ai, and your CMS through Zapier can save you so much time while ensuring your content stays optimized for your niche.
This pipeline allows you to easily conduct keyword research, swiftly move from content briefs to fully fleshed-out blog posts, and then seamlessly push these articles to your CMS–all within one streamlined flow.
Remember, the power of this system lies in its component parts working together. Dedicating time to carry out effective keyword research on SEMrush can dramatically enhance your content's relevance and SEO performance.
Carefully importing these keywords into Copy.ai to create targeted SEO content briefs and blog posts ensures your content is always tailored to meet the demands of your audience.
Lastly, connecting everything through Zapier helps to automate these tasks, saving you essential time and resources.
From there, you can use Workflows to distribute your blog via social media and generate even more content ideas for your business.
Empower yourself with this knowledge and begin producing consistent, optimized, and high-performing content that truly resonates with your audience.