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Unbounce empowers marketers to build professional, mobile-responsive landing pages quickly. No coding skills required.

What is Unbounce?

Unbounce is a powerful, all-in-one landing page platform designed for marketers. It allows you to create, launch, and optimize custom landing pages, popups, and sticky bars without needing any coding skills. The platform comes with an intuitive drag-and-drop builder and over 100 customizable templates to accelerate the page creation process.

Unbounce focuses on helping businesses increase their conversion rates through features like A/B testing and AI-driven optimization. With seamless integration capabilities, you can connect Unbounce to various marketing tools, making it an essential component of any go-to-market tech stack.

The Go-to-Market Challenges Unbounce Solves

Unbounce helps solve several key problems marketers face when running digital campaigns:

Lack of Coding Skills to Build Landing Pages

  • Unbounce's drag-and-drop builder enables quick creation of professional landing pages.
  • Over 100 customizable templates to speed up the process.

Difficulty Optimizing Landing Pages for Conversions

  • A/B testing capabilities to test different page elements.
  • AI optimization to direct visitors to the highest converting variant.

Time-Consuming Ad and Landing Page Copywriting

  • AI copywriting tool generates ad copy, emails, and landing page content quickly.

Engaging Visitors and Promoting Offers Effectively

  • Popups and sticky bars to grab attention and encourage actions.

Disconnected Marketing Tools and Data

  • Integrates with platforms like Google Analytics, Salesforce, and HubSpot.
  • Seamless data flow for better campaign tracking and lead management.

By addressing these common challenges, Unbounce streamlines the process of creating and optimizing high-converting landing pages and marketing campaigns for businesses of all sizes.

The Benefits of Unbounce

Quickly Create and Launch Landing Pages Without Coding

  • Drag-and-drop builder for easy customization.
  • 100+ mobile-responsive templates.
  • Full control over layout, copy, images, and forms.

Optimize Landing Pages to Maximize Conversions

  • Built-in A/B testing.
  • Dynamic content replacement.
  • Smart Traffic feature for automatic optimization.

Integrate with the Rest of Your Marketing Tech Stack

  • 60+ integrations including Salesforce, HubSpot, and MailChimp.
  • Seamless lead management.
  • Connect to analytics tools like Google Analytics and Hotjar.

Enhance Landing Pages with AI-Powered Copy

  • Smart Copy feature for AI-generated content.
  • Suggestions for headlines, descriptions, and CTAs.
  • Direct editing within the builder.

Gain Actionable Insights to Improve Performance

  • Detailed conversion analytics.
  • Track key metrics and performance over time.
  • Compare against monthly targets.

User Reviews of Unbounce

G2 Reviews

  • Overall Rating: 4.4/5
  • Top Competitors: Unbounce vs Instapage, Unbounce vs Leadpages, Unbounce vs Clickfunnels

Positive Quotes:

  1. "Best Landing Page Builders for Non-Coders" [Roman D.][5.0][]
  2. "Easy to use and work with and great customer support." [Gurpreet (Gopi) R.][4.5][]
  3. "Excellent Product" [Rebecca R.][5.0][]


  • Pricing could be more affordable for small businesses.
  • Limited customization options for advanced users.

General Sentiment:

  • Positive Reviews:
    • Easy to use.
    • Great customer support.
    • Effective in increasing conversions.
  • Negative Reviews:
    • High pricing.
    • Limited advanced customization.

Read more reviews on G2

Reddit Reviews

LinkedIn Activity

Top posts discuss:

  • Pricing for Unbounce.
  • Lead generation strategies.
  • Marketing tools for SaaS companies.

Explore LinkedIn Discussions

Integrations and Compatibility

Unbounce integrates with over 60 popular marketing and analytics tools, including Salesforce, HubSpot, MailChimp, Google Analytics, and more. This allows for a seamless flow of data and better campaign tracking.

Unbounce Alternatives

  • HubSpot
  • Marketo
  • Leadpages
  • Clickfunnels

What to Use Unbounce With

  1. For generating high-converting ad copy and more using AI.
  2. HubSpot: All-in-one CRM and marketing automation platform.
  3. Marketo: Robust marketing automation and lead management.
  4. Salesforce: Leading CRM platform for managing sales pipelines.
  5. Drift: Conversational marketing and sales platform.
  6. Hotjar: Heatmapping and visitor recording tool.
  7. Google Analytics: Web analytics service for tracking performance.
  8. Google Optimize: Free A/B testing and personalization tool.
  9. Zapier: Automation platform connecting Unbounce with 1000+ apps.
  10. Typeform: Interactive form and survey builder.
  11. Wistia: Video hosting and analytics platform.
  12. Intercom: Customer messaging platform.
  13. Heap: Product analytics tool.
  14. Segment: Customer Data Platform for unified data.
  15. Amplitude: Product intelligence and analytics suite.


What does Unbounce do?

Unbounce is an all-in-one landing page platform that enables businesses to create and optimize landing pages, popups, and sticky bars without coding. It comes with a drag-and-drop builder and over 100 templates.

How easy is it to set up Unbounce?

Setting up Unbounce is straightforward, requiring no technical expertise. Most users can create their first landing page within a few hours. Extensive documentation and support are available.

What makes Unbounce different from other similar tools?

Unbounce stands out with its focus on conversion optimization. Features like dynamic text replacement, A/B testing, and AI-driven Smart Traffic set it apart.

Can Unbounce integrate with other tools and platforms?

Yes, Unbounce integrates with over 60 marketing and analytics tools, including Salesforce, HubSpot, and Google Analytics. It also offers Webhooks and an open API for custom integrations.

What are the pricing plans for Unbounce?

Unbounce offers four pricing plans:

  • Launch: $90/month
  • Optimize: $135/month
  • Accelerate: $225/month
  • Scale: Custom pricing

No hidden fees. 10% discount for annual payments.

Is there a free trial available?

Yes, Unbounce offers a 14-day free trial with access to all core features. No credit card required.

Does Unbounce offer customer support?

Yes, Unbounce provides support via email, live chat, and phone. Extensive knowledge base and community forum are also available.

Who is Unbounce ideally suited for?

Unbounce is perfect for marketers, agencies, and SMBs across all industries, especially B2B SaaS companies, ecommerce brands, and professional service providers.

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