🎉 Big News...
Fullcast Acquires Copy.ai

The start of a new era for Go-to-Market teams. For too long, planning and execution have lived in separate worlds. Strategy happened in one system. Execution happened in another. And the people in between (marketers, RevOps leaders, creatives) were left stitching it all together. That changes now.

Fullcast + Copy.ai unites the precision of RevOps with the creativity of generative AI, giving teams one connected platform to plan smarter, execute faster, and grow together.
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Copy.ai Joins Fullcast: The Future of GTM Execution is Here.

Fullcast has acquired Copy.ai to create the first end-to-end AI-native RevOps platform uniting planning, execution, and intelligence.

This partnership closes the long-standing gap between GTM strategy and day-to-day execution. Fullcast’s strength in RevOps automation now pairs with Copy.ai’s generative workflow engine, giving teams a single system to plan smarter, automate faster, and execute in perfect alignment.

Here’s what this means for go-to-market teams:

  • AI-powered Execution at Scale: Copy.ai’s agentic workflows transform static plans into living, automated processes, prospecting, content creation, deal coaching, and more, so GTM teams can move faster and with greater precision.
  • Unified Platform, Connnected Data: Together, Fullcast and Copy.ai eliminate GTM bloat by unifying planning, content, and execution in one governed platform. No more siloed tools or broken handoffs between marketing, sales, and RevOps.
  • Consistent, On-Brand Content: Copy.ai’s Infobase and Brand Voice modules ensure every customer touchpoint reflects your company’s tone, data, and messaging—so AI outputs stay accurate, compliant, and aligned with your GTM plan.
  • Smarter Systems That Learn: The integration creates a continuous feedback loop between planning, automation, and performance. Every GTM cycle gets more intelligent, driving predictable growth and team-wide alignment.

This gives teams single command center for smarter GTM execution, where planning, creativity, and automation finally work in flow.

What This Means for You

1. One Platform, End-to-End

No more disjointed tools or manual handoffs.

Fullcast + Copy.ai brings your entire GTM motion, from planning to execution to compensation, into one connected system.

Strategy, data, and content now flow together, giving teams complete visibility and alignment across every stage of revenue generation.

2. Smarter Workflows, Faster Execution

Turn static plans into living, automated workflows.

Agentic AI handles prospecting, content creation, deal coaching, and reporting. instantly adapting to your GTM strategy.

The result is faster speed to market, more productive teams, and less time lost to repetitive manual work.

3. Consistency Without Complexity

Keep every output accurate, compliant, and on-brand, automatically.

With Infobase and Brand Voice built into the system, your GTM messaging, assets, and communications stay unified across sales and marketing.

Plus, our strict governance rules ensure quality and consistency at scale without slowing execution.

4. A Revenue Engine That Learns

Every cycle makes your GTM smarter.

By connecting RevOps automation with AI execution, Fullcast + Copy.ai creates a continuous feedback loop between planning and performance.

Insights from execution feed directly into forecasting and strategy, driving more predictable growth with every iteration. That means higher efficiency with fewer headaches or your team.

Frequently asked questions

What exactly is changing with this acquisition?

What does “Plan-to-Pay” mean in practice?

Why is this different from adding another AI copilot?

When will customers feel the impact?

Why did Fullcast acquire Copy.ai?

Join the Great GTM Reset

Explore the Copy.ai platform and discover first-hand why Fullcast believes that, together, we're building the future of Go-to-Market.