Unless you live under a rock, you’ve probably heard of TikTok. Fast becoming one of the world’s most popular social media platforms, the app has over 3 billion downloads and 1 billion users globally. It also has the highest social media engagement rate per post—which is great news for marketers and content creators alike. People have found the app’s algorithm particularly addicting, with the average user spending 858 minutes (around 14 hours) per month on the platform.
Whether you’re a business owner, marketer, or content creator, you don’t want to miss out on this unparalleled opportunity for reach and engagement. There are countless benefits and possibilities to explore on TikTok, but here are just a few things the platform can help you accomplish:
Note: If you’re looking for an overall guide to TikTok creation, check out our post How To Make a TikTok: All You Need to Know.
In this post, we’ll hone in on TikTok filters specifically to help you make the most out of this creative platform.
If you’ve used TikTok before, you may have noticed the platform offers a dazzling array of creative visual (and audio) effects, from traditional filters (think Instagram and VSCO) to VR surroundings, distortions, stickers, gifs, and more. With so many options available, it can be hard to tell which is which. Below, we’ll cover some of the differences between TikTok filters and effects.
Remember Instagram’s early days, when users layered filter after filter onto their pictures? We’ve come a long way since then, but the same essential concept more or less applies. Sometimes your content just needs a little something extra to make it pop or to achieve a certain aesthetic. With TikTok filters, you can do just that.
TikTok categorizes its filters into a few sections: portrait, landscape, food, and vibes. You can peruse the available options and choose the one you like best for your video.
When you think of effects on TikTok, picture something more along the lines of special effects. Some effects on TikTok are similar to filters in that all they do is slightly adjust the appearance of your video. Other effects, however, go way beyond the simplicity of filters.
Some options allow you to create a VR setting for your video, clone yourself, add makeup or other appearance changes, and more. The possibilities are nearly endless, so you can have fun exploring all the creative choices.
TikTok filters are super easy to find and use! Just follow the steps below to pave your way to TikTok success.
TikTok also makes it easy to find and apply effects from their collection. Just follow the steps below to make the most of TikTok effects in your content.
Sometimes you might want to use a specific filter or effect without wasting time scrolling through the entire library. Or maybe you want to try out an effect or filter from other popular creators. In either case, you can follow these steps to boost your own TikTok creativity.
Maybe you like the look of a certain filter or effect but you don’t actually want to record and post a TikTok to your page. You’re in luck! TikTok offers a private mode that lets you save your favorite filters and effects to your phone without making them visible to any of your followers or TikTok users. From there, you can even screenshot and save your filtered picture.
Follow these steps to save your filtered TikTok video without posting it.
Just for fun, here are some popular TikTok filters and effects for you to try out. From aesthetic filters to guessing games, there’s a little bit of everything to get your creativity flowing. Try out these presets below to take your selfie game to the next level.
This one's a classic TikTok filter that reminds me of the old Insta days.
Try this filter out to add some extra sparkle to your content.
Transport yourself to a new setting—using any photo from your camera roll! In my case, I traveled back to a woodland forest.
Cast yourself in the warm glow of a fantasy realm with this filter effect.
Switch things up—literally—with the inverted effect!
Have full control over the hue and saturation of your TikTok using these handy sliders.
This is a fun one—make yourself look like you’ve gone through a time warp!
TikTok is a great platform to post interactive content like guessing games. What does this one mean? (Hint: We always need more…)
Sometimes excessive punctuation says it all…
Play a game of “Never Have I Ever” with your followers!
Experience the fun of a photo booth with this fun effect.
Who doesn’t love a quick drawing game? Put your artistic abilities to the test with this effect.
You can easily layer filters and effects by adding on to your TikTok recording.
The short answer is yes, but you’ll have to use a simple workaround to do so. If you want to save your TikTok’s filters and effects as a photo, you’ll have to screenshot the recording screen. That’s what I did while making the example filter section of this guide! So while it’s not ideal for pictures, the screenshot method still gives you a simple way to save your filtered TikTok as a picture if you so desire.
There you have it! Everything you need to know about how to find and apply TikTok filters and effects. Let your creativity flow as you experiment with all the unique and interesting filter and effect options TikTok has to offer. Simply follow the steps we’ve outlined above, and you’ll be well on your way to TikTok success!
If you’re running into trouble coming up with content ideas, text, descriptions, captions, or anything text-related for your TikTok content, check out Copy.ai’s free generator! This useful technology even offers TikTok-specific tools to help you make the most of your account, so give it a shot and see how it can help you level up your TikTok game.
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